quantitative

 

We help our clients measure and understand consumers' behavior and attitudes, presenting quick, reliable, unbiased, relevant and actionable results. Professionals with over 20 years of experience control every stage of the research process:

+ Carefully designed samples allow precise projections.

+ Questionnaires are pre-tested to tune-up language subtleties and skip patterns.

+ Interviewers selected according to the particular specifications of the sample.

+ An extensive validation process guarantees reliable data.

+ In-house data management/processing ensure confidentiality and timely results.

+ Sharp statistical analysis and strategic reporting.

+ Strict protocols offer security and consistency at all phases of the project.

+ Telephone, Personal (with iPads or Pen/Paper), or Online (in-house hosting and programming) interviews, according to the target and objectives of each project.